Dr. David Mark Horowitz is a Professor of Marketing and Teaches Business and Wine Business Classes at Sonoma State University DrHorowitz.biz is where Dr. Horowitz shares his marketing course content. Dr. Horowitz teaches Introduction to Marketing, Consumer Behavior, Marketing Research, and other marketing courses at Sonoma State University. Doctor, Sonoma State University Wine Business Program, Marketing, Wine, Teaching Marketing, Teaching Introduction to Marketing, Teaching Principles of Marketing, Teaching Consumer Behavior, Teaching Marketing Research, Teaching Technology, Technology, Marketing Lecture, Marketing Lectures, Teaching, Marketing, Wine, Sonoma State University, Professor, Social Media, Facebook, Twitter, Tumblr, CSS, HTML, Internet, Web Design, Media, Communications
A Consumer Behavior Topic: Video Games
I just finished reading Smartbomb, The Grammar of Fun, and watched The Video Game Revolution recently.
I think it’s important for a teacher to bring multiple media sources on a topic together so that students can study a topic from more than one perspective.
The Economist usually has some good stuff on video games too:
http://www.economist.com/business/displaystory.cfm?story_id=8903398
http://www.economist.com/business/displaystory.cfm?story_id=10251308
Tags: Marketing Course Content, Teaching Consumer Behavior, Teaching Introduction to Marketing, Teaching Marketing, Teaching Principles of Marketing
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on Friday, November 21st, 2008 at 6:24 pm and is filed under Marketing Books and Videos.
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